4208 Richmond Ave (Houston, TX)

Overview
After outgrowing a hospital-based office at Memorial Hermann Southeast, the practice relocated to a flagship facility on Richmond Ave to combine visibility, patient privacy, and operational throughput.
Role
Owner-operator leadership across site selection, partner assembly, program design, and delivery. Scaled operations and built systems to match increased patient flow.
Challenge
Transition from a low-visibility hospital suite to a retail-oriented, purpose-built environment capable of absorbing rapid demand growth.
Approach
- Retail-front site on a high-traffic corridor to act as a brand billboard.
- Discrete patient flows, five-star hospitality, and back-of-house efficiency.
- Integrated med spa for scalable nonsurgical growth beyond physician hours.
- AAAASF surgery center for quality, safety, and throughput.
Partners
Perkins&Will · Rottet Studio · Boulder Associates · JE Dunn · Deccan Co · Earnheart & Associates
Related: the stage-gated process behind this in Deal Studio.
Background: Long-term collaboration with Dr. Paul Vitenas, Jr., MD (drvitenas.com).